CLICK TO VIEW PINTEREST
Here we have created a Pinterest board to showcase our chosen band’s (Mumford and sons) star image. We’ve thought about things like their meta-narrative’, how they promote themselves, what a key themes to their image, what subject often features in their songs, and artists similar to them. We summarised the band with adjectives such as: ‘Folky, young, authentic, and talented.
CLICK TO VIEW AUDIENCE IDEOLOGIES
Here, we have created a mind map of who we think our audience would be, what they like, their marital status, age, occupation, media they consume, fashion tastes, all the things that define them as an audience group that would enjoy our music video. We came to the conclusion that our audience would obviously be folk people, who enjoy engaging with the outdoors. Friendly people, educated, aged 30+, traditional people, and also budding musicians themselves.
We tweeted the artist ‘Mumford and Sons’, and asked for permission to use their song,
‘Hold On To What You Believe’. This was done to ensure we had permission, and didn’t use the song for our own use, and create copyright infringement.
Click to view moodboard
Here, I have created a moodboard using pictures, to display the synaesthesia I envisioned from listening to the song.
SONG HERE:
Click to view moodoard
Here, I have created a moodboard using pictures, to display the synaesthesia I envisioned from listening to the song. The thumbnail for this song is very indie, and conventional. No photography, just graphics of a simple layout.
‘Cucurucu’ by Nick Mulvey.
SONG HERE:
Click to view moodboard
Here, I have created a moodboard using pictures, to display the synaesthesia I envisioned from listening to the song
‘Hold on to what you believe’ by Mumford and sons’.
SONG HERE:
Max, Liam and I created a poster which displayed the perfect production team. We needed to think about all the necessary team components to make a high quality and professinal music video. We needed a team with initiative, and cooperation. We decided on an authoritive, creative Director, an artistic editor, location manager, organised producer, A creative visual D.P, a talented, confident star/performer, artistic, imaginative cinematographer, and artisitic costume designer.