After researching other music artists websites, we were able develop our understanding on the conventional layouts of a website, and this flowchart we were required to create helped us plan the navigation of our music artists website.
We decided that we had some elements on our home page to scroll down to the different section so we had the ‘Bio’, ‘Tour Dates’ and ‘Contact’ all below the fold on the home page, which we was a simple but effective layout. However, with the other pages such as the shop and music we had them on a separate page as we felt the audience could engage with the page more efficiently if it were separated, for example, if an audience was searching for merchandise it could also lead on to social media and exploring other medias.
We then signed up to Wix.com which was our website creation platform, we endeavored in our search for template designs and found a suitable one and started creating our website.
This was our chosen template for the start of our website :
We have now produced a music video and now a digipak, our next product we are now required to create is a website, in order to this it is fundamental that we understand the conventions of a website and this task required to identify them. I went out and analysed other artists websites of the same genre as ours to understand how they’ve portrayed and laid out there websites to get out what they want to there target audience which could be via technical conventions such as a leaderboard which is basically the masthead of a website which has similarities with a magazine, also similar between the two is the hero shot of a website and the main cover star which is of a magazine.
This is my montage that I have created on a whole school day, the shots were taken some by me and some by my partner who I was working with and I believe that most the shots were decently composed as well as this task helping the learn the basics of Adobe Premiere Pro. I individually edited the whole video, I played around with tools in Premiere Pro for example the colors,transitions as well as playing with the marking of the shots in terms of where and when I wanted the clip to start and end. I believe edited the video well on the whole but not happy with the overall finished outcome for example, there were was a shot where I zoomed in onto the persons face to capture her reaction and realize here that the camera work wasn’t professional and good in addition to learning conventionally that zooming in shots and things like that is done much better on the editing software being Adobe Premiere Pro in this case. As well as the video being too long, it was supposed to be 30 seconds but ended a 2:50 video which wasn’t good, also we should’ve included a wider variety of shots, as the majority of our shots consisted of medium and close up shots However, I have learnt a lot with this task for example :
Effects e.g Zooming
Here is the plan/storyboard that we had to make before recording our video, this tells what we want happening in each clip and how we want each clip to be composed as directors of the video. This would help us as directors giving more clarity and knowledge on what and how we require of each clip.
I have used the following camera techniques such as a pan, mid shot, two shot and a shot reverse shot, as well as a close up.
I used these techniques to create a sense of/that it matches the conventions of continuity edit, as well as to show the reaction and relationship of both characters throughout the narrative, also to create a sense of emotion in the video.
I have learnt to use the following continuity editing rule of all edits should be motivated in addition to the implementation of a shot reverse shot and a match on action.I used these rules to make sure that the task of a continuity edit is completed and that matches the conventions of a continuity edit as well as so the audience don’t confused on the positioning of my shot as well as keeping consistent continuity throughout my video.
I have learnt to use the following tools/techniques in Premiere Pro of mark in and mark out tool so I have a clip of where and when exactly I want the video clip starting and ending, also importing video folders as a group which is efficient as this allowed me to put clips in the folder and would automatically update in Adobe Premiere Pro. I also used the zoom tool at the bottom of the timeline which allowed me to zoom on the timeline of the whole video and I could make changes where necessary.
If I was to do this project again I would do some things differently such as making sure when recording to get everything right and so I have everything in sync and have a plan set before hand.
This is my finished Tour Poster which I have created using Indesign and my poster star that I have edited using Photoshop, I am happy with the end result of my poster as I incorporated a variety of techniques which I used to create certain things for example including a drop shadow on my image and text which adds depth to my poster, the text spacing which I have implemented as well as the image placing on the poster which I am happy with which looks sharp. I used my Lick&Stick Mock up to help me come up with some ideas for my poster and gave me a better understanding on where features go well on a poster, and how it would look better
What worked well on my magazine was the background the color scheme which I was happy with as it was similar to the original magazine which I was copying. Another thing which I was happy with was the color scheme of the text and I achieved the similar color to the original magazine which I was copying. Finally, another thing which works well on my magazine was the stroke and how it highlights and emboldens the text and makes it stand out which I was happy with.
The area which I would like to improve is the text and the fonts which I used and aimed to use more accurate fonts to the original magazine which I was copying. Another area which I would like to improve is the image, I would’ve liked to get a more centralized pose image which would’ve been similar to the original magazine which I was copying. An area I would like to improve on is the general use of Indesign and to get my head around using it.
Photoshop is for pixels however Indesign is for page layout, text on indesign is much better in contrast to Photoshop you can format and do much more things with text on Indesign rather then Photoshop, what you can do on Indesign however which can’t you do on Photoshop is set out a professional accurate magazine front page with everything which is needed on a front page can be done in indesign but not on photoshop.
Here are 3 youtube videos and links which will help me improve my use of Indesign and help me use the program effectively when making my own music magazine.
These are the images which I have taken to communicate a meaning behind each one. I have used hashtags to summarize each image, these will help me by knowing how to compose the images that I take from now on, for example taking into consideration the rule of thirds, the angle, the type of shot and what I’m trying to communicate through the image in the back of my mind whilst taking my picture. The picture that I like in particular is the one of the character above the stair case and looking into a unknown direction and nobody knows what’s beyond the image as a result makes somebody think in there mind about the image more and implying the mysteriousness behind the image.
This is my Lick&Stick mock-up, I have used the front cover on the left and recreated the poster with the elements of a front cover labelled to show what they are on the poster, this is the NME magazine which I will be copying. This will be useful for me when I will create my music magazine as I will have extended knowledge on the front cover elements.
These are the images that I have taken and have put it on a contact sheet. Some of the camera techniques that I have used are the rule of thirds, medium close ups, close ups, long shots, I know understand that it’s not only mise-en scene, facial expressions, body language, that tell a story but also the way that I use the camera in terms of angle, positioning and framing. I know for my music magazine for insets that an image can communicate much more than what you see.
My theme is Indie Folk and my image is my character dressed up in a the indie folk theme, the meaning which is being portrayed is the indie folk theme being implemented with the use of mise-en scene being costume in this case and the props in some of the images which I have used to imply the feeling of indie folk, in addition to the use of lighting from each side of the image.