A Front Cover Analysed
The design features of a front cover will attract a certain target audience. For example, vinyls are very trendy and popular at the moment, therefore young adults may be attracted to this. But, contrastingly, vinyl records have been around for a long time so an older generation may be attracted to this magazine too. The picture above shows my research about audience demographics and psychographics. I’ve found out the interests and lifestyle of my audience as well as their personality traits, values, beliefs and attitudes. The font, colour palette and images are also a crucial part of drawing the audience’s attention. This research shows me that when I create my magazine cover I must use design features such as colour, font and image to cater for my target audience.