Creative Critical Reflection 3

How do your products engage with the audience and how would they be distributed as real media products?

This is our CCR 3 which we’ve addressed the questions such as;

  • Who are your target audience?
    • What are their ideologies?
  • What is your brand identity / missions statement?
  • How does the design / content of your three products fulfil your audience’s uses and gratification?
  • How do the products speak to the audience and try to create a relationship with them?
  • Consider AIDA and Blumler and Katz
  • Staurt Hall, Richard Dyer, Jay Blumler + Elihu Katz and Gerald Lacey
  • What record label would suit your star the best?
  • What marketing strategies would you use to create buzz around your album lunch?
  • How would you reach your target audience?
  • How are you likely to make your star profitable?

We therefore created a vlog to answer all these questions in a relaxed atmosphere.


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