This draft two shows a big improvement from our last draft. This is because we have included the narrative and also lip synced the music to her singing. This draft is what our music video could look like but it still needs loads of improvements:
Points that went really well:
Editing to the beat
Good, aesthetic scenery
Points that need improvements:
Better facial reactions
We will take all these things into consideration when we come to put together and film our next shots and put the video together.
The song that we are using ‘Rather Be With You’ By Sinead Harnett is a R&B/indie pop type of music. I used YouGov.com to find a the typical audience that would listen to Sinead Harnett but I had to use Rita Ora as Sinead Harnett wasn’t on there. This has given me a bigger insight to what our target audience is and what their psychographics and demographics of them would be for our target audience. I would like my audience to have a preferred reading of our music video. We have put some symbols into our music video like the picking of the daisy leaves off, for a symbol of ‘I love you, I love you not’ this helps our audience to decode our music video and to be able to understand the music video more.
This gave me an insight to who the typical target audience is of the indie pop/R&B genre. I did this by using the YouGov website, the Demographics and Psychographics and the Blumler & Katz uses and gratification. The type of Demographic people that our audience would be classes as is skilled working class and lower middle class. Additionally, the psychographics of this type of music are mainstream and fun. Throughout our music video we have little hidden signs that they will need to pick up on and these demographic and psychographics are the perfect type of people to do this for our music video.
This is my dating profile that I made for a lady that would listen to Sinead Harnett, I made this to show the type of girl that would listen to Sinead Harnett and the different types of things that she is in to and likes doing.
Throughout the whole process of creating our music video, ‘Rather Be With You’ – By Sinead Harnett and creating the production and post-production of our music video, I have started to understand and improved my:
Design skills within Premiere Pro when Editing
My angles when Filming different types of shots
Overall this has helped me to develop my skills and also to get more confidence when using the skills, it has also helped me learn more about each skill I’ve used. These are some new techniques that I have learnt while processing our music video:
The more close ups you use the better, you could never have too many
Edit to the rhythm
making sure you have enough footage for both the narrative and the performance, you can never have too much footage.
make sure the music video makes sense and that your target audience will be able to follow the narrative.
Overall, I have also got more knowledge in my design skills from feedback from my teacher, this is going to help me be able to develop our video as we keep filming and editing it together as a group.
In this first screen shot I was trying to make the passing of the rose to the rhythm of the beat. This makes the continuity of the video better and also keeps the shot at a reasonable length to make the audience concentrate on it more.
In this second screenshot I was trying to lip sync her lips to the lyrics of the music. This was to make sure that the video looked real and natural so that it looks professional enough to be a “real” music video.
This is our group’s StoryBoard for our narrative shoot which we will be filming on the 22nd May.
This is our narrative storyboard for our location shoot on Tuesday. We have created this to show what we are doing and where so we don’t go off track. It also portrays what different shots we are going to take and the different camera distances that we are going to use. From our storyboard we realised that we needed to shoot more close ups but we didn’t place enough of them onto our storyboard. This storyboard starts to give us an invite of what our music video will really look like in the end with a few adjustments here and there and also what this narrative shoot is going to look like when we get all the shots we need. This has shown us what it could really look like if we get the range of different shots we need and also this has helped us to see how important it is to have a lay out if what is going to happen on the day of a shoot so we have a clear guideline to follow. We will also be re-doing another story board to show the other bits we will have to add in and also our performance sections.
This is our risk assessment for our location narrative shoot on Tuesday. This shows that we understand all of the risks involved with where we are going and we will be able to avoid and prevent the possible risks that may or could happen.
This is our narrative development slide that we have filled in, we will be filming our narrative on Tuesday. this includes the beginning, middle and end of our story line. This portrays are amplified narrative of what we are trying to create in our music video. the slide show is going to help us create our story board so we know exactly what we are going to be shooting on the day. This has also helped us to be able to see and create the different themes of the music video, the different conflicts that are going to happen between the three of them and also the message that we want to show through the video.
It has also helped us to develop our narrative ideas as Lucy and Brook are acting as girlfriend and boyfriend but then that falls apart and Lucy “hooks up” with Liam but it will then end on a cliff hanger conveying their changes in moods throughout the whole video. In the end we will only see two people walking away from the camera as this will make the audience want to know what is going on and watch it again to try and work out what is going on.
This is draft one for our performance that we filmed last Friday. we put together a variety of different clips together from our shoot. we used different shots to show our wide range of different shot distances.
I found that we worked well as a team and we all took it in terms to work with the models and to also shoot the models, this helped us to create the content that we have shown in our short one minute footage clip.
what went well:
costume and make-up
co-ordination of the make up and costume
actors taking it seriously
what we could improve for next time:
make sure we know what the weather is going to be like as our actors got very cold in what the were wearing but it went with our genre well.
mak sure the lighting is correct as some clips were too dark and not well lit
it wasn’t in a set location as we had already planned for it to be originally
we need to make sure we shoot in a not so busy location as people kept walking infant of the camera and ruining the shot.
Overall, the performance went very well as we did get some good shots but some of them were ones we didn’t really like as its not what we imagined it to be like due to are original idea being in a set location, but we are able to shot our performance again as we can use Scarlett’s Ballroom at her house which we wanted to use in the first plan. this fits and suits are genre perfectly and should go smoothly as we now know that our actors fit perfectly to our genre.