When we filmed our performance shoot our lighting wasn’t the best so this resulted in some grainy, low light and orange toned shots. To fix this I had to figure out how to colour correct to brighten up my shots and take away some of the orange tinge. Although I couldn’t make it perfect i definitely tried my best and did make a difference.
I went onto the colour panel and onto lumetri colour to look and experiment with my options.
I ended up using a mixture of curves and colour wheels to get the right balance of colour and brightness that i needed to make the clips look more professional.
Overall this really improved our shots and made them look a lot brighter and natural toned as well as professional ultimately making the whole video more clear and skillfull.
Now we know our vibe for our digipak and what kind of designs we want we have started planning for the photo shoot and have created a new PMA and Risk assessment to ensure our shoot is successful and sufficient.
Once we created our rough digipak we had to get some feedback to make sure we were encoding the correct genre and vibe to our audience and take notes to improve. To do this we asked several people to tally what genre and adjectives they thought were most appropriate to fit in with our digipak and these are our results.
Our results show that the majority of people understood our genre and linked in the correct adjectives we wanted to convey through our images and typefaces.
Overall this experiment went well and I think we succeeded in this and now know that our idea of grungy and indie rock is correct and similar to our audiences.
We have created a rough mock-up of our genres digipak design to get a look of what it will look like. We used a cool toned colour scheme and images that didn’t include a clear face so it matches or genre.
For our font we used something clean, calm and flowy to represent the more indie side of our genre and is inviting too.
My group and I decided to do 2 mood boards, 1 physical and 1 digital including fonts and images to start getting an idea and visualise what we want for our digipak. Indie rock as a genre is very creative, artistic and alternative so we wanted to portray that in our moodboards which I think we have done quite well.
Our physical one includes a lot of red’s and monochrome colours and looks quite messy to represent the indie rock genre. We also added in some cracks and crinkles in the paper.
For our digital mood board we added a lot of images from pinterest and tumblr and we have found a lot of images we like the idea of. we are going to use the idea of isolation and the tinfoil to create some abstract images as well as the light photography which we might just add in when editing. The images are all quite alternative and all have some kind of manipulation to represent our star being alternative too.
Overall I feel very inspired for our photo shoot and look forward to creating our own digipak design!
Camera Skills: The photography in this digipak is really good and fits their genre perfectly, their images are really high quality and they have positioned certain things appropriately according to the rule of thirds.
Photoshop and Manipulation of Images: On the front cover you can tell that they’ve used Photoshop really effectively to manipulate their image and replace the sky image over the stars face and add the albums name. This is done so well it doesn’t looks natural.
Mise-en-scene: The mise-en-scene for this digipak is very appropriate and matches the genre very well, they’ve used an appropriate colour scheme and have used the correct props too for their genre.
Text Colour and Typefaces: I think that the typeface they have used throughout the digipak fits the genre perfectly as it is thins and smooth rather than rugged and loud.
Overall I would rate this digipak fairly high as they have met all of the criteria and have done it well, matching their genre consistently and overall theme well.