Category Archives: Component 1

Question 3: How did your production skills develop throughout this project?

Hi,

I hear that you are planning on taking media studies at A level, what a great choice! 

Media studies is a subject that you will not regret taking and will help you within all aspects of life by learning and improving your technical, transferable and creative skills over the next two years. 

Over the next two years you will create many pieces of work which will be compiled together in a blog. Each piece of work will be an individual blog post where you will describe the steps you have taken in detail to create the certain piece of work. This can range from a photoshoot plan or research task to a page in a magazine or a photoshop editing task. 

Here are some examples of the Transferable, technical and creative skills that you will gain over the course of the next two years. You will learn to understand the key terms that are widely used such as; branding, genre, conventions, star image, font and journalism. These terms will be used within your analyses and any blog post which you will make. You will also learn to correctly use terms such as connote and denote when talking about certain conventions of your genre  

 

Within my coursework and throughout the year i have learnt many creative, technical and transferable skills such as how to use key terms, research, blogging, photography, camera skills, how to use flash photography and how to use certain camera settings, shoot planning, color coordination, makeup, costume and how to tie all of this into the connotations of your chosen genre. 

When I was first starting media studies we were tasked with creating a music poster for a random genre which we were given. This piece of work was difficult as I didn’t know the specific skills that I needed in order to make a high quality piece of work. After researching the skills and using the blog in order to research the different skills i was able to improve my work and make a high level piece so in order to create high level work i had to use all of the technical, creative and transferable skills which are listed within this letter 

In this section i used skills such as photoshop, camera settings, indesign, bridge, canva and flash photography 

You will learn many technical production skills in media studies, For example you will learn how to coordinate a shoot from coordinating models, makeup, booking rooms and how to use different flash photography techniques. You will also learn how to use many industry standard programs such as photoshop and Indesign where you will cut out, edit and put together your music magazine which will include a front cover, contents page and a double page spread with an article on your artist. When using a DSLR camera you will learn terms such as focus, aperture, ISO, shutter speed and exposure. These terms will help you whenever you are doing shoots or taking photographs outside of media studies 

When we were out on a location shoot at castle cornet there were many different light levels and situations where I had to change the aperture and  ISO in order to allow enough light to get into the lens so that any detail on my model would be seen. You also have to make sure that there is not too much light getting in so that the picture is not over exposed, without the knowledge of changing these settings then I would not have been able to produce images at the level that I did 

Before I started media studies I did not know how to use photoshop or indesign after we had a few lessons on how to use it. I can now confidently cut out and edit a model from a background and put together a magazine. Without taking media i would have no idea how to create such pieces of work and within an ever growing tech society photoshop and indesign are highly used in most jobs that revolve around media or marketing 

When using photoshop I learned how to sharpen up and tweak certain features of the model such as using the sharpen tool on the models jewelry in order to make it pop and convey a certain amount of wealth and status which an emotional rap star would have.  

Within the creative process i used skills such as planning a shoot, choosing a location nd vibe to fit the genre, choosing and directing models and costumes also learning how to use colour to convey emotions and the conventions of your genre 

In media studies you will learn many creative production skills such as coordinating models, costumes and planning a shoot which will convey the genre you have chosen by using costume, makeup, jewelry and lighting 

When I was planning my shoot I made a group chat on snapchat where I coordinated my models on what they would need to wear and bring to the shoot in order to create the best images possible. I had to make sure the clothes that they were going to wear would fit the dark and crazy vibes that my genre of Emo rap requires. This is why the group chat was important as without it the models would have not known what props and clothes to bring. 

 You will have to look at conventions and narrative of your genre such as what clothes, jewelry and makeup the artist wears and get your models to recreate the aesthetic of the genre to the audience. 

There was a lot of pink within my genre on the album covers and magazines and the models would wear black and crazy coats and jewelry so i made sure to dress my models in those types of clothes in order to keep to the conventions of the genre and convey the appropriate star image 

 Some other transferable skills you will learn are communication, collaboration, writing, reading and listening skills which will all help you in the world of work whether you choose to pursue a career in the field of media or not

Transferable skills you will learn are planning skills such as doing research and creating your own style and being able to transfer that from paper to an actual shoot. This will help you in life as having a strong plan which you can actually follow will help you in any job not just in the field of media.   

 

I used a transferable skill when I was planning for a photography field trip and I used the same production meeting agenda that I used in the media in order to meticulously plan my shoot. This allowed me to plan for exactly what I needed to do and resulted in a more professional and high quality shoot giving my project the extra pop that it needed.

I also used specific literacy skills such as article writing in order to complete my magazine and any articles for the blog I also had to use different letter and textual analysis skills. 

 

So good luck with media studies….you will learn all kinds of skills and in particular various production skills which you will be able to use in all walks of life.

My Chosen Adverts

This advert above is an advertisement for the recent documentary about the short life of one of the pioneers of emo rap, Lil peep. this will be very popular with the viewers and audience of our magazine as Lil peep was the one who pioneered the genre and after his life was cut short fans want to know more about his life and his rise to fame.

Above is an advert for doc martens. this is an advert to the limited edition 60 year anniversary doc martins. the audience of my magazine like to dress edgy and dark and doc martens are very popular within the emotional rap fashion culture, so when fans find there are special limited edition one fans will tend to buy them, especially if they see their favorite artists wearing them

Draft 3

 

 Screen CASTIFY Suggestions. 

Front cover:

  • make masthead stand out and pop more
  • fill up and re arrange the special interviews  to fill space
  • change cases of all artists for continuity
  • add a bar code
  • and month/ year/ edition
  • make the pug writing fit
  • add some more color
  • add price and issue

Contents page:

  • center the exclusive interview writing
  • add some more color in the text
  • change the page numbers to the same color and change page numbers to different numbers so they are not consecutive

Double page spread:  

  • add a byline
  • make page number the same as on the contents page
  • make lines on corners more opaque
  • put more pink into the other pages

 what’s new?

added a new article on the top left of the image to fill up empty space and I have also moved the ‘LIL YATES’ line down to where she is so that the viewers know that that is linked to her.  I Added a red strip across the bottom to fill up space, it also makes the magazine look more professional and exclusive.  I then Added photos of the artist above their interviews.  and finally rotated the text inside my PUG

what’s new?

changed the models photo as to change it up from being the same image as on the front cover. I than added a PUG/ PLUG for the website at the top left to fill up some of the empty space and also to advertise the website. Then I made the advertisement for the exclusive interview abit smaller and rotated it more to make it stand out and take up less space

what’s new?

I added page numbers on both pages of the spread, added a pug next to the photo with an advertisement to a freebie on the Hellboy and yung bas website, Added in the full article and stuck to the color coordination of pink for emo rap.

Contents page draft 2

What’s new?

I changed the fonts of the writing and added more colour to make the key words pop out to the reader this makes the information pop out and make the reader more likely to flick to that page. Then Some of the artists names have been changed to fit the specific articles. then I Added a hellboy logo underneath the up

What I’ll do next?

  • add some more photos
  • change the main image to a new image of the cover star in order to add some variation
  • some page numbers at the end of the coverline – some at the front – needs coherency
  • do main coverline in a different font – too much of the Hell boy font
  • space top left that could be used
  • very large bounding red box for Contens
  • proof typos…wrld…world?
  • needs a page number 3 bottom right hand corner
  • add more coverlines

Front cover Draft 2

What is new?

I changed the background color to black and replaced all of the black text with white text, I changed the names of one of the artists in order to fit the article which will appear on the DPS. Then I rearranged the main cover lines to fit around the model and to make them easier to understand, finally I added three white squares which will eventually hold the album art which I will create for the magazine in order To fill up the empty space on the cover.

What I will do?

  • too much on diagonal
  • copy in the pug needs realigning
  • banner across the bottom
  • more coverlines?
  • issue number and price?
  • Create and insert the album art.
  • main cover line over her body?
  • make the title not over her
  • plug needs to be small as it takes over the masthead
  • masthead needs to be fatter…add strike?

 

double page spread draft 2

What’s new?

I added a New pug, the  text color has been changed to white, I added a quote in the top left and changed the font and color of the title

Targets:

  1. Change the quote to something in the article
  2. byline and photography by
  3. take down opacity of the pink line
  4. break up the text with a quote as a lot of copy in one place
  5. larger font in the pug
  6. continued on if there is not enough room for the whole article
  7. replace the text for the article
  8. make the pink lines more transparent