This is our screencastify of a professionally made web page and how it meets the conventions of its genre, brand and its audience. We covered the website of the popular Alt Rock band ‘Bring Me The Horizon’ . A big deciding factor into why we chose to analyse this website is due to our project being of the same genre – we felt this would be a great opportunity to look at a successful web page of a band and its conventions of the brand that is of the same genre to us, and hopefully that by analysing it we could learn something to take away and add to our own web page.
This website allows for the audience to be entertained and informed about the band and their brand. The uses and gratification in this media text are plenty enough for the audience to be entertained – it can be a talking point of fans of the band and the genre.