Category: Creative Critical Reflection Comp 1

Production Skills Evaluation 1

During the editing I’ve done so far, I’ve made progress in the proficiency of overall editing, I have gotten better in rendering the clips, syncing them to ensure that the lips are synced with the lyrics of the song. We haven’t used any transitions or any extracurricular editing skills yet, as we are now only integrating theĀ narrative shoot into the performance, we will come to the transition like and extra layered editing afterwards in draft 3.

The edit so far in my opinion has went really well on my part, I haven’t struggled with anything as far as editing goes and how we filmed it made it super easy to create the edits. For future improvement it’s just the additional editing techniques that we need to include, I feel quite comfortable with everything else.

Some new techniques I have learnt though during the creation of the music video are:

  • Editing to the beat
  • Focusing the footage
  • Increasing the quality of the footage
  • Creating almost montage like sequences with chronological sense
  • General organisation of files, to keep the music video from corrupting


Some screenshots of the edit:

In this shot, some layers can be seen, we have the audio layer, the video and the adjustment layer which has been used to adjust the quality of the video – increased lighting or other traits that make the footage look nicer, crisper and better lit.

Question 2: So… How does your product engage with audiences and how would it best distributed as a real media text?

This is my Dragon’s Den pitch. I had to write a script about all the major topics to take in consideration while producing a magazine. I had fun writing this script as I had to go over my initial intentions from the magazine, and look how much skill I’ve developed.

Design Skills 2

While producing my double page spread, I had to alter my text a lot since this is really the only produce that contains stacks of writing. I learnt all the basic character properties that can be used in InDesign. Here I am altering the text by tilting the quotes, because it’s just an adequate convention of speech – in other produce the same trait can be seen and is kind of a norm, because of this I needed to include this so that the audience can comprehend the difference between the text and the quotes.

I also played around with the saturation and exposure more with the double page image. I did this to create a more appealing tone to the page, I tried to make the image more edgy and urban by shading bits and highlighting others.

I also used more tools from the toolbar on my spread image. I further developed skills in using the Spot healing brush tool – which I used to alter my models face appropriately. I also used sharpening tools to enhance and promote specific features and make them stand out better.

I learnt how to use gradient tools while making my double page spread. This helped me connote meaning on the product. The traits I wanted to achieve were: Urban, edgy, grungy, rebellious and unique. I feel that I achieved this.

Overall, I feel that my double page spread is on the same level as my cover and my contents pages, which I am quite pleased with. Because I already experimented with Photoshop and InDesign before, I felt like this one was the most efficient because I instantly knew what to do and where to go, for most of the time. I am happy with the way it turned out in the end.

For future improvement, I feel that maybe I could experiment with different images and see how they would look, or maybe with different layouts as this one is quite popular in the genre. Maybe the text layout could be altered as well as some people might find it confusing but i’m staying positive about it.

Design Skills 1

During the production of this magazine, I have gained skills in the use of the software programs – Adobe Photoshop and Adobe InDesign. I have obtained the skill to use various traits in regarding the text: the font, the sizing and the angles – just to name a few. I also learned how to remove backgrounds and ‘improve’ the facial features – while ethically questionable, I did use some features to ‘improve’ the models features accordingly.

Here I am changing and experimenting with some filters – to create certain effects such as making the character stand out more, or look more rebellious or urban. I didn’t end up using this photo, but changing the filters was a big part of editing my photos to create tones such as grungy, urban and rebellious.

Here I experimented with the fonts. I was looking through to adjust the size of the fonts accordingly to the texture of them – I was going for a grungy-edgy look to the magazine as these are traits often conveyed with the genre. This was a crucial part to my editing on InDesign, as I edited the images in Photoshop.

Here I used filters and tools to make my model look more in part with the genre. I created a red-ish tone to it because the main font of the text on my magazine is in red. I felt that this added a rebellious tone ti it which is one of my main underlying themes.

Overall, I have gained multiple skills while I’ve been producing this magazine. Just in comparison to my first ever project using these applications – I’ve improved immensely. This experience will help me in future projects. I feel that these skills helped me communicate the genre to the audience, the edgy expressions and red fonts gave a sense of rebellion which is often conveyed with the genre of hip-hop, the type fonts used in my magazine are also quite stark – to further connote that this is a hip-hop magazine.