Conventions Analysis

In order to get a sense of the key conventions of CD digipaks my group and I analysed three album cover arts of three Ska bands. This has allowed us to see what is typically included in order to clearly and effectively demonstrate the genre to the target audience and from this it will help us to construct an appropriate digipak for our band. It is important to represent the genre correctly to our audience so the preferred reading of the text is achieved, this strengths the blueprint an contract formed between produces a consumers. Below is our analysis in a slide share, with mine being the final album cover.