Star Image – The Performer
Below is a mood board that consists of Au/Ra’s star image and all of the components of how she conveys herself.
The star image is important how the star is highlighted in our music video, It will be able to highlight the attitudes, beliefs and values of the artist in the mind of the target audience.
The main purpose of a music video is to promote the star this happens so that you are able to sell their music and ultimately make money. This will be important when shooting our music video, as it will give the audience an understand as to what the styling and Mise – en scene is of the music video. Not only will this convey a message to our target audience, it will also help to highlight the narrative throughout the music video.
Richard Dyer tells us as an audience about his theory which is ‘the paradox of the star‘ and tells us how a star image is made up of an artist appearing extraordinary yet ordinary and relatable at the same time. This will impact our own interpretation in the video of the artist as it will give us a rough idea as to what types of Mise-en scene that we should be considering. Not only will we be able to obtain an idea of what Mise-en scene we should be considering, This will help us to interpret her as edgy artist and relevant to electro pop genre.