March 16

Initial song ideas for a video

The song I have selected to pitch is Bruises by Lewis Capaldi, I have chosen to select this song because there is a raw and brilliant meaning behind the song. The song is about heartbreak and then reflecting on the relationship after it has ended. The bruises are from the pain of not being in the relationship anymore.

Lyrics for Bruises:

Counting days, counting days
Since my love up and got lost on me
And every breath that I’ve been takin’
Since you left feels like a waste on me
I’ve been holding on to hope
That you’ll come back when you can find some peace
‘Cause every word that I’ve heard spoken
Since you left feels like a hollow street

I’ve been told, I’ve been told to get you off my mind
But I hope I never lose the bruises that you left behind
Oh my Lord, oh my Lord, I need you by my side

There must be something in the water
‘Cause every day, it’s getting colder
Well if only I could hold you
You’d keep my head from going under
Maybe I, maybe I’m just being blinded
By the brighter side
Of what we are because it’s over
Well, there must be something in the tide
I’ve been told, I’ve been told to get you off my mind
But I hope I never lose the bruises that you left behind
Oh my Lord, oh my Lord, I need you by my side
There must be something in the water
‘Cause every day, it’s getting colder
Well if only I could hold you
You’d keep my head from going under
Your love I’m lost in
It’s your love I’m lost in
Your love I’m lost in
And I’m tired of being so exhausted
It’s your love I’m lost in
Your love I’m lost in
Your love I’m lost in
Even though I’m nothing to you now
Even though I’m nothing to you now
There must be something in the water
‘Cause every day, it’s getting colder
Well if only I could hold you
You’d keep my head from going under
There must be something in the water
‘Cause every day, it’s getting colder
Well if only I could hold you
You’d keep my head from going under
Here is a wordcloud I have created with words associated with the song:

Narrative:

The story is about a boy coming to terms with his most recent breakup, There are objects so simple such as a jumper that remind the boy of the girl who once loved him. We slowly see him physically and mentally get worse, the boy never gets over the breakup, he just learns to accept it.

Description of the performance: 

The performance will be only the artist and in some shots a piano player – either onstage or outside on location. It will have a ratio of 75% Narrative and 25% Performance, this is because I want the audience to get as much out of the narrative as possible

 

March 12

Favourite Music Video from Former Student

Here is my favourite music video from a former A level Media student:

I like this video because of the story line and how the song goes along with the narrative, the MeS is very dark and inspired by Billie Eilish. The story is about a girl who feels as if she ontop of the world, like a queen. For insistence the talks about everyone around her being in “silence” and her being able to have the ability to “make them bow”, What made it such a good music video was the amount of detail that was shown, the star was able to confidently deliver an amazing endeavor of Billie Eilish’s hit. The Mise – en – Scene was brilliant, the costuming was dark and in the style of Eilish, the lighting used was lowkey lighting for the majority of the video, in addition to that the acting shown on the video was completely brilliant. I loved how the makeup and hair were kept very minimal and simple, this allowed the star to been highlighted for her costuming and acting not just her makeup. The main settings used were either the underground hospital or at a mansion. One prop that stood out to me in particular was the crown that was constantly featured throughout the duration of the video, I like how it wasn’t over used but the crown appeared when it was right.

Another thing that made this video stand out from the rest is the technical conventions used such as lip syncing, not only that but the star knew the song very well which made the music video more realistic, they ensured that the editing and lip syncing was to the beat.

The narrative to performance ratio was 40:60, which amplifies the narrative and the lyrics. Additionally, the video has been styled in a dark and creepy way, this is typical of Billie Eilish’s music. The video focuses on the dark clothing and the crown to create a story alongside the location. It deems the stars appear powerful and confident.

Furthermore, the star’s image has been conveyed as extraordinary due to the talent and skills at lip syncing and acting. It tells us as an audience that she is very comfortable with behind in front of the camera. The setting shot in the underground hospital is very much the house style that the artist represents, although it has a lot of history, it portrays the image of been dark, damp and creepy.

 

March 11

Detailed Music Video analysis

Here is my detailed analysis of Katy Perry’s music video Chained to the rhythm:

I have selected to look at DNA by Lia Marie Johnson, Below is the video that goes along with the song:

By looking in closer detail of these music videos, I have been able to see how much the costume, MeS and editing can affect and change the way in which an audience receive the video. I have learnt that most music videos will have hidden messages in them to help portray a narrative. In addition to that I have learnt that the Editing, MeS and camera work has to be in time with the beat of the music and the lip syncing must be in time with the pre recorded lyrics. This allows the video to tell a narrative, and provides a house style for the artist.

When I am creating my music video, I need to think about whether I want to have a video which is 100% Narrative or 100% Performance or even a mixture of both. In addition to that I have to consider the type of branding and whether I wan my star to be extraordinary or ordinary, this will allow me to think about how much my star will connect with their audience. I I have to think about how my star is portrayed by the use of MeS, Camera work and editing during the production process. I need to think about the location of shooting to the styling of the costume and makeup if I want to create a successful music video and provide my target audience with the right narrative and branding.

March 10

Music Video Form & Conventions

 

Click here to preview my PDF file:

I have been reflecting on what I have learnt about the conventions of music videos and how much a narrative can effect the video. In addition to that the technical conventions of lip-syncing and editing to the beat, but also the promotion of the artist and their song.

Below are the ways in which one can determine the relationship between the song and the narrative:

  • Illustration – The narrative in the video very closely echoes the lyrics and music
  • Amplification – The narrative whilst inspired by the song adds a new element to complement the song
  • Disjuncture – The narrative seems to hold a very little relationship to the song and seems quite random

In addition to that a video is also able to be split between the narrative, or the performance, or in some cases both:

  • Narrative – Having little to no performance, May often tell a socially important story (Giving a voice to the voiceless)
  • Performance – Exclusively performance, The performance in these music videos are given special treatment
  • Both – The performance and narrative are completely separate, The performer has an active role in the narrative