Creating a digipak means that we have had to both learn a lot of new production skills to be able to do: two photo shoots, edit the images through the software Photoshop, then make the digipak in InDesign. The following skills below has given me an advancement in this area of the media world.
Because we needed a re-shoot, it enabled us to reflect back on what went wrong so that when it came to it we didn’t repeat them and realise what we didn’t like about the outcome of the pictures. The skill we now have figured out is the focus on the camera and double checking all of the pictures when we think we have finished the shoot because as we noticed the first time, we thought we were focusing the camera but the images still came out blurry which was really frustrating. However, we learned from our mistakes and on the second shoot we had really clear images that we were happy with.
pic of blurry old pic and new in focus pic
Editing the front cover image
What we noticed that slightly irritated us was that on the left side of her hair was a lot more flat then the other side which made it look a bit odd and not that conventional for our genre as R&B stars usually look ‘perfect’. So what we did to amend this was on Photoshop we explored what tools we could possibly use to try and unnoticeably drag out her hair a bit further. We came across the ‘Liquify’ tool which was under ‘———‘ drop down bar, this let us choose the sizing of the tool to drag out her hair as the larger the tool the more of her in the picture would move but if we made it quite a bit smaller it was too obvious. So, finding the right balance was tricky.
pic of the liquify tool and the one of us moving her hair
Another tool we used to make the image impeccable, was going over with the ‘blemish’ device just to smooth over any blemishes because as the media theorist Dyer said stars are ‘extraordinary’ so giving our star the perfect, smooth skin makes audiences everywhere believe that she is this more elite and better than them. We found this tool on the side bar in Photoshop.
pic of blemish tool, pic of her skin before and after?
Because we are not overly familiar with InDesign, there are so many features, tools and elements of the software that we have learnt to use. For example, the ones we used the most was the tools that spaces out the text, make it bigger, smaller and closer together, these were so helpful to us as they let us personalize the digipak for our star.
pic of the writing on the front
Acknowledging the image above, you can see that we have spaced out the text ‘MEILANÍ’ as it gives off a more simple effect rather than when it was squashed together as it made it harder to read which wouldn’t have given the target audience the aesthetic pleasure they would expect in an R&B digipak.