Troughout the process of creating our music video I have been using premiere pro . I had never used premier pro before the production of our music video, however I have become confident with the technology. We have experimented with lots of different effects and have learned lots of new skills.
One of the main changes we wanted to make to our footage was to turn the performance clips into black and white, we tried various different black and white effects however we wanted to alter the colours ourselves to make it the right shades of black and white. We went into lumetri colours and decreased the shadows and increased the whites to create a black and white effect we were happy with. The finished black and white effect reinforced our edgy, alternative theme.
We used a transition preset to add a white subtle fade in to one of our shots at the end. This transition fade enabled us to connote a soft flashback which helps us tell our narrative and make it more clear that these shots were from the past, it also helps connect the two clips together as they are highly contrasting clips.
To create a fast pace jump cut we got the part of the clip we wanted and cut it with the razor blade tool. This tool allows us to connote a high energy and pace of our video, the quick jump cuts shot dis junction and chaos , it also goes with the heavy beat of the music.
We wanted to enhance the reds in this shrine scene to make it more luxurious and deep shades. So we went on lumetri colour and changed the balance of the colours. We decreased the shadows and blacks then increased the red. This red effect and darker tones enhances the vintage Gothic look we were trying to project throughout this scene to help our narrative become clear to the audience. Also it is more pleasing to the eye, it enhances the ours and textures and increases interest.