Category Archives: Website

Audience interaction with a website – an analysis

Consider the following areas and write script to read whilst flicking through the chosen website as a group.

Consider Blumler and Katz Uses and Gratification:

  • Entertainment
  • Information
  • Personal Identity
  • Social Interaction

AIDA

  • Attraction
  • Interest
  • Desire
  • Call to Action

Professional Examples

TASK

Create a Screencastify which explains, discusses and analyses one of the professional websites above.

Your voice over should cover:

  • Navigation of the website
  • The links to social media
  • The content in the website – Uses and Gratification
  • The design of the website in relation to their other media (video and digipack)
  • It should include the appropriate terminology for website conventions and forms and appropriate audience theory.

Here is an example analysis from Mr G. Does he cover everything?

Website – the other minor task

Now that you have your Music Video and your Digipak which features the music video song, you need to design a website to promote the new video, digipak and the performer.

This is how the overall product is described in the CiE specification and below is also what they will be expecting to see in the research, planning, development and evaluation of the package, including the Website.

This website is going to pull all your branding, productions together and work as an online promotion for your performer.

TASK 1

How much do you know already?  Where would this component go on a website?  An interactive, visual game.

TASK 2

First of all though, as with all Media Production – you need to know the ground rules – the basics; those technical terms to describe the media forms and analyse the conventions.

Now that you know the general ‘raison d’etre’ of websites and the basic terminology involved in their design, it is now your turn as an individual and as a group, to complete the following tasks over the next couple of weeks.

  • Blog Post 1 – individual annotated screen shot of home/landing page of a website for your star in real life (or similar) and annotate for the technical forms and conventions (terminology). 3 x screenshots.
    • Use the glossary and terms from the above presentation.
  • Blog Post 2 – a group Screencastify on a particular music website – describe its use of web page features and analysing it for meaning linked to star image & branding. Use the terminology.  Separate blog post for information.
  • Blog Post 3 – a group flow chart showing how your website will work in terms of pages and a discussion about your preferred and chosen platform (Wix, Weebly or Divi). You must all contribute to the design and population of the website so make sure you share the access code to your group. You can work on this from home.

You can then find a free template on Wix, Weebly and get creative.

Share the link so that you can all work on it –  create the scaffolding for the site – design some merchandise, write some news and gossip articles, start including tour dates and populate it with the basics so that once your video and digipak are done you can then focus on including the other media and sorting out fonts/colours/images.

Good luck.

Premiere Pro – getting started and trouble shooting

Help Yourself!!!

Here is a help document on Adobe Premiere Pro:

Premiere Pro Help

You should use this document to see if it can help you before you ask for help from a teacher.

You can also use this extremely helpful site – Adobe TV, which has excellent videos on how to use all Adobe applications including Premiere Pro:

http://tv.adobe.com/product/premiere-pro/

Premiere Pro Help

In order to help you edit we have attached various ‘guides’ to editing. They contain the ‘basic’ instructions to creating a new project, importing, editing and exporting. Get in to the habit of referring to these if you get stuck.

SETTING UP YOUR FILES FOR DRAGONS DEN

  • Create a folder in the D Drive (in your existing folder) – CCR2 Dragons Den
  • To to the P Drive and find the Dragons Den file in Media called DD inserts as well as the DD opening section and copy them over to the D Drive folder.
  • Download all your footage from your pitch to the D Drive folder.
  • Then you can import both your footage and the inserts/noddies to the Premiere Pro project for editing.