Digipak Conventions Analysis

To start to create our digipaks, we had to understand the conventions and layout of a typical digipak.  Generic conventions include the title and name of the album, record label, bar code, graphics or image and many more. In order to further understand how to create our own, we analysed a CD cover from the band Kodaline. Being able to understand and analyse these features will enable us to create the perfect brand identity for our artists.