Below is our draft 1 for our social media page. We then completed a self assessment to figure out where we could improve and what else needed to be included. By doing this it allowed us as a group to work out if we had everything we needed to maintain a consistent brand design. When looking at what has worked well and what did not we found a few improvements which we need to make. These include more images of our star going about his daily life so the audience is able to relate and feels connected to our star. We also found we need to allow for more of a color scheme relating to our music video as right now it is quite digipak based.
Click on image to see Instagram page.
Click on image to see PDF
Targets for improvement:
- Create posts promoting selling physical copies of the album.
- Include more posts of our star to excite the audience and allow them to feel more of a connection.
- Integrate aspects of the florescent adolescent music video into social media page, for example colour scheme and graphics.
- Include more links of current political issues to educate the audience on current problems.
- Create more collaborations with other brands to entice and appeal to the audience.
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