Introduction

As I have decided to focus on Kpop for my music magazine I needed to research the genre to be able to target the correct demographic to help my magazine to be successful, along with this I needed to take into account Blumler and Katz’s gratification theory and the reception theory to help me target my correct audience and know what to include in the magazine. My magazine cover will need to grab the demographics’ attention so that they read it, to do so my cover will need to include all the specific aspects that the target audience will be attracted to. As a producer, I will have to encode the correct messages for my audience to decode and be fully satisfied with, I must also have interactive activities so that they get a piece of media worth the money.

For my Kpop magazine, I will need a focus on aspects such as fashion, makeup, and Korea as a country so that my target audience really gets to know the genre of music and wish to look further into it giving my magazine higher sales. My audience has to be able to recognize themselves within the magazine so that they connect with the contents and it should give them information about Kpop and Korea so they know what the magazine centres around, there should be other forms of entertainment in my magazine so it interests my audience even more. Lastly, my magazine should provide an escape for the demographic allowing them to get lost in the world of Kpop, the visual appearance of the cover should bring them in to read the contents, the colours, and fonts, as well as mise en scene, should reach out to the audience and catch their eye.

I know that my magazine will need to focus on specific Kpop bands along with the gossip and other elements that go along with that group to grab my demographics attention, those bands will have to look appealing and have interesting information around them so the audience feels they are getting media worth their money. My magazine will need to have the preferred reading involved in it for the audience so it looks more exciting and bolder to them allowing the connection between the magazine and target audience, the preferred reading will bring out a reaction from the audience and make the magazine successful and popular.

My Own Research

Audience Profiling

Reflection

By completing this task I have learned how vital it is to fully know who the target audience is so that I can create a piece of media with the right aspects directed right at them allowing my magazine to be as successful as it can be in the public. I know that researching the genre and what goes along with it is very useful when creating a large piece of media such as a magazine cover and it’s contents, referring to the reception theory I am aware of how significant it is too put the correct pieces of media on the magazine so that it is the preferred type of magazine to my target audience. I am looking forward to creating a magazine in the genre of Kpop and know how to design the cover and pages to fit perfectly in the preferred reaction of my target audience.