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How do your products use or challenge conventions and how do they represent social groups or issues?

Our band eXile takes on an alternative rock style of music, which both conforms to but also in areas challenges conventions. Themes of insanity and entrapment are inferred throughout the bands media, and in the Prezi above, I go into detail about how eXile conforms and challenges alt rock conventions in their music video, digipack and website. From cinematography, to style of edit, colour palette and iconography, every little detail in our media has been planned out with the thought of alternative rock conventions in mind, and the Prezi above details what we have done, and why it is so important for our band.

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