We had made a rough draft of the website and submitted it for feedback from our teacher. When it got back to us, we discovered that we had a few areas to improve on, even though that on the whole the website tended to be quite good and conventional to the alternative rock genre. Some specific areas that we needed to improve upon included:
- We used too many fonts – Some fonts were more difficult to read and there was no real flow with the typography as we had too many fonts.
- Missing video – We couldn’t get our video up on the website as it was taken down on YouTube, it was a prominent part of the album and needed to be on the front page ideally.
- Mission statement – We had not included our mission statement anywhere on the website.
- Music – We had put in an audio player, but no actual music played from it, to add a really cool spin to the website, it would be good to have music from our band playing when you click on it.
- Menu order – The menu was a bit awkwardly ordered with no real rhyme or rhythm to it. It was important to order the menu.
- Drop Down Menu – It would be nice to add in a drop down menu to spice up the site
- Tracks – There are too few tracks on the digipack, we needed to add some in
Though small tweaks, the devil is in the detail, and it was important to acknowledge, change up and improve upon them to really get the highest marks, and really live up to our potential as media creators. We did address these issues, and I believe that we addressed them very well. Now we can focus on further enhancing and improving even more that we are almost there.
We had changed a lot between our first and final drafts. For example:
- We removed a few fonts and refined it to about four
- We added the final draft of the music video to our website
- We added in a mission statement
- We added another Linkin Park song to the website for fans to listen to more music
- We rearranged the menu to an appropriate order
- We added a few more tracks onto the digipack
We responded quite well to feedback given, and was able to use it to improve our products vastly. I am very pleased with our website, and think that it is both conventional to the alt rock genre, and also is good at targeting our main demographics. To add to this, it overall looks very pristine, and the added factors really improved both our digipack and website. Overall, I am very pleased everything, and believe that they are very good products.
I have decided to analyse the XX’s previous students work, as their genre is quite similar to ours. Not only did this student make their website on Wix, just like us, but their band shares a lot in common with ours, yet differs too. For example:
- The Home Page – Their home page just like ours is a scroll down, and reveals more information the further you go down. They, just like us, have their social media’s linked off to the side, and have a navigation bar at the very top featuring links to ‘Tour Dates’, ‘Merchandise’ and an ‘About’ page etc.
- Hero Shot – This is where our sites differ however. Whereas we have a hero shot of our band, they have their latest video. Perhaps we should use this inspiration to get our music video somewhere up on our website in order to drag attention to it, and thus our bands latest album.
- Discography – Our bands differ here too. They have a discography including all of their previous albums. I think that we should have this too, as it looks very effective on portraying that they are a real band with a history
- Colour Scheme – Our bands are different in terms of colour scheme as well. Whereas we have blacks, greys, white’s and dark reds throughout our website, the XX have light blues, dark greys and purples. It seems to work for their band however, as they seem to have more lighthearted, quirky tones, and so what works for them, probably won’t work for us.
All in all, I think that though our bands are similar in some places, we do have quite different takes on the website. This previous student’s work contains website elements that we could use, for example the discography and introduction of our latest music video in order to draw buzz towards our latest album. I believe that though this is not a perfect website (For example, it doesn’t have any upcoming tours, or a huge mix of social media) it is a very good attempt.
It was Blulmer and Katz that said that people use the internet in order to entertain, inform and reinforce their self beliefs amongst other things. People will similarly go to their favourite artist’s website in order to inform themselves of upcoming events and news about their favourite artist, as well as to be entertained and reinforce why they like that band or artist. To truly understand conventions of websites and Blulmer and Katz theory , we decided to look at a professionally made website. ‘Bring Me The Horizon’ is an alternative rock band which is similar to ‘Linkin Park’, the band that we are basing our band off of. In the Screencastify below, we discuss:
- The genre
- Representation of the band and it’s members
- Meta-narrative of ‘Bring Me The Horizon’
We learnt that this website does not only provide information for newcomers and general fans, but also entertainment, allowing fans and interested viewers alike to see their newest content, keep updated in their news, see their tour plans, buy merchandise and follow them on social media, giving their fans the power t be fully indulged in their character and spread word of mouth.
In theory, we should be able to use this as a sort of inspiration of what a good and successful alternative rock band’s web page should look like. Though we should not and are not going to copy, it is important to see examples of conventions from our genre, for example colour scheme, font and layout. Hopefully we can achieve our goals of portraying a quirky unconventional band just like ‘Bring Me The Horizon’ did.
– Arctic Monkeys current 2018 style
I decided to analyse the rock band ‘Arctic Monkeys’ website in order to further understand my knowledge of website terminology, and get a grasp of what a band’s website should look like. I found that they have many conventional website features such as:
- A leader board at the top of the page
- A colour scheme to match their latest album
- Font to match their latest album
- Social Media links
However, they do stray away from common conventions. For example, whilst you would expect for there to be a hero shot on the home page, there is not one. Instead, they have a documentary about the creation of their latest album. I found that nearly ever decision made in the creation of this website was in order to promote their latest albums. From the themes, colour schemes and scroll down layout, it is evident that their main goal is to expose their latest album to their audience. Contextually, this is probably because it is so different than their previous albums, and so it may take a bit of pushing to introduce it to their fans.
Overall, I believe that this helped my understanding of both how we should do our website (In terms of layout, promotion, links etc.) and the website terminology.