I have chosen this previous student’s work, it is the Digipak cover for the album Seafret Oceans. This work was worthy of a band 4 for multiple reasons, I was particularly inspired and intrigued by the advanced use of Photoshop and hope to incorporate something similar into my own work.
I will be analyzing these Digipaks based on this assessment criteria:
I had to keep this in mind:
Use of camera and Photoshop:
For me personally, what caught my attention for this Digipak was the amount of effort they put into the Photoshop. The front cover is especially interesting as they incorporated the background into the main focus of the cover. I liked that the main cover star doesn’t have an identity as it creates a sense of mystery.
The colour blue is also a nice continuous theme as it relates to the title of the album. The use of camera is also really clever, the close ups allow the audience to connect with the performer on a personal level. I loved the extreme close up on the fingers playing the guitar as well as it relates back to the musical aspect and purpose of the album. As a whole, the use of Photoshop and camera allow for the simple images to look complex, creative, polished and professional. That’s why I would give this an Upper Band 4.
Selection of Mise En Scene:
I really liked how this group didn’t go overboard with the amount of Mise En Scene. They kept it to a minimum but it all worked together nicely. For example, the frame used on the front cover has two purposes, it allows for the audience to see the title of the cover and also portrays the creative nature of the album. It could also act as a metaphor;not knowing one’s identity.
The guitar strings are also a great prop to have, it represents the band’s passion with music and also promotes the genre of the band as a plus. The blue paint is a great use of Mise En Scene, it resembles the colours of the ocean but also create a recurring theme and metaphor which is later discovered in the music video. I think that this was an great way of using simple yet effective Mise En Scene. I would like to see a few more props as it may help communicate more about the band rather than the narrative but in general, it is a great piece of work. That is why I would give this a Lower Band 4.
The Choice of Words:
The album title is an excellent representation of what is happening within the narrative, though this doesn’t relate much to the performance or band, it is still an effective title and grabs the audience’s attention. The lexis ‘Ocean’ allowed for this group to be creative and shape their whole Digi Pak design on this one word. It created a sense of professionalism and look incredibly polished! As for the song tracks, I also believed they were very inventive but I wanted a bit of differentiation from one another as the majority were just one word titles.
I think in order to have made their choice of words slightly more effective, I would have created a bit more diversity and related back to the band rather than the narrative all the time. The title ‘Oceans’ was a brilliant choice but I feel as though they could have chosen a title with a bit more authenticity. It still worked incredibly well though, that is why I would give this a Lower Band 4.
Creative use of DTP:
I loved the use of colour in this DigiPak. The blue not only resembled their album title but also conveyed key themes such as: loneliness, isolation and sadness that are seen in the music video. I also find the contrast between the skin colour and the blue paint on the back of the album to be especially interesting. This communicates to the audience that these themes and emotions are taking over him, and I think that is very beautiful!
I also loved that the photo shopped image of the human head on the inside page had an image of the ocean. This, yet again, can be communicated as a metaphor, indicating that the performers mind is uneasy like the waves of the ocean. I thought this was a subtle and clever way of incorporating the key themes of the performance and narrative into the album cover. That is why I would give this an Upper Band 4.
This task will definitely help me in the production and research of my own Digipak. I can see that in order to create a successful Digipak, I must keep in mind that the use of Photoshop, colours, imagery and themes will be important when designing an album to fit my genre. I am excited to get started!