Narrative Development

The narrative of a music video is important to not be complete as to create enigma, so that the audience are encouraged rewatch the video.

Therefore instead of the structure of a music video being a complete story and having a beginning, middle and end, Todorov proposed that it should follow the structure of an equilibrium, disruption, resolution and the new equilibrium.

A music video can also be categorised in to one of the following, depending on the structure and order of the narrative:

  • Anachronic – the story is out of sequence, including flashbacks and flash-forwards.
  • Episodic – short self contained scenes usually thematically linked.
  • Parallel – cross cutting between two scenes that meet at the climax
  • Linear – runs in chronological order

The narrative can be any one of the following:

  • Amplified – The video links to the key themes and messages of the lyrics and aids them.
  • Disjunctive – The video and lyrics have very little to do with each other.
  • Illustrative – The narrative illustrates the lyrics directly.

In order to prepare for shooting our narrative, we compiled this document of initial planning and ideas for our amplified narrative.

Please click to view the full document.

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