My target demographic are males with a typically high disposable income and have similar tastes and hobbies. Self presentation is very big in the classical world and cologne would appeal to my audience as they would have the same interest. Cruises are typically expensive and a member of a high social grade may be willing to spend large amounts on money going on these holidays and therefore would receive a fair bit of custom from my magazine advertisement. I used yougov to find my research which gave a wide range of who my demographic was and a range of interests such as movies and tv shows.
In general, the feedback I received was positive but there were a few constructive points that I have taken into consideration and will decide to act upon.
- Edit inset to remove jagged image
- Move bottom cover line to match with top
- Add price tag to barcode
- Remove full stops
- Add signature to editorial
- Edit “the proms” into box
- Potentially bring more life to left image
- Match position and size of quotation boxes
- Remove hyphens in article
This is a brainstorm on which I would like to construct my article upon. I will potentially be adding much more detail when I see fit whilst drafting and will constantly reference this table upon typing the draft. My article will be a mix of an interview with discussions.
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This is my first draft of my double page spread, I was spoken to and given feedback about the following points and will change my image to satisfy the constructive comments. My feedback consisted of text box placement and the lack of content that this page featured including missing page numbers, paragraphs, and an area for my byline to state the author. My masthead appeared slightly underwhelming and unpleasant to look at, also the background also seemed a bit flat and needed some depth to it.
- Include page numbers
- Add a stand first
- Paragraph the text
- Insert another image to fill up empty space
- Give better contrast to the masthead
- Edit opacity on background image
To improve my work I will need to take into consideration the feedback given and develop anything I feel looks out of place for the genre of my classical music magazine. For now I will focus on visual rather than contextual as I am currently not pleased with how the double page appears. Although i’m not too happy with the current state of my work, it gives me a strong foundation to improve upon and result in what I may create an excellent outcome when referencing my targets.
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Above is my new an improved version of my double page spread. I have made these changed because they compliment the wide space I am given within an A3 region. I have applied each of my targets to create an appealing look and to catch readers eyes. My text was given a theme appropriate background which is more consistent and readable but I have also used inner shadow and drop shadows to add depth to the pages. In photoshop I created a modern yet genre suiting background for my image on the left by using the colour replace tool. I feel my standfirst in the bottom right could have had better positioning to not confuse the reader but this is the only element of my double page spread that I am not overly happy with which can be easily adjusted.
I presented my contents page to peers and received this feedback:
- Edit page numbers to look more appealing
- Add an editorial as this magazine is high class
- Move the ‘contents’ title to the top and adjust its size
- Add captions to my images
- Finally, try to fill in empty areas
My targets will be:
- To add more depth to my inserts
- Add an editorial giving a brief insight on the music scene
- Caption images
- Adjust general placement of elements
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This is my improved contents page. I have moved the title from the centre to the top as to not cover too large of an area. I improved the general appearance of my text boxes and cut a corner off of the editorial box to not cover too much of my model in the image to the right. These improvements have given an improvement to my contents page as each section complements each other well.
The above images were the ones I much preferred as they were of a quality that I am looking for in my magazine. My phone camera wasn’t the standard of a DSLR camera but I was happy enough with the results. I chose quite a specific area to take my images as the mise-en-scene was portrayed beautifully with a church in the background for a classical genre. I also changed how my models posture and the props they were holding to give a range of different photos I could choose from. My aims were to produce around 75 quality images at the location and I fell short of 25, although I did not meet my quantity target, my quality was more than acceptable.
The images below were the photographs I deemed unacceptable for any section on my magazine. Many were out of focus and just not giving a suitable vibe for what my magazine is about. I will not be using any of these in my magazine.