For my magazine I chose the music genre Latino. I chose this theme because it was very upbeat and I enjoy this music myself. I like the styles and moods surrounded with this genre, such as happiness and summer as well as the music.

My magazine is going to be called “Escucha”. This means listen in Spanish. I think that this is a suitable name for my magazine as it catches peoples attention, and is a command word telling that this is something that they must do. I think that it is unique and suits the Latino style well. I thought of many different names, but I think that this one is the best suited.

Here is some research that I did into my music genre and the connotations of it. These words are all related to or thought of with the music genre Latino.

For my magazine to satisfy Blumler and Katz’s Uses and Gratification Theory, it must include many other factors. Such as interviews for information, fashion for personal identity, fan forums for social interaction and tours for entertainment. This will help to make my music magazine successful as it will target the desires of the audience and therefore it will interest them.

My Mission Statement: 

“Escucha” is the top magazine for any Latino fans! We include exclusive interviews from your favourite and upcoming bands and artists! We give you the top Latino charts and more! Escucha will also support and grow your passion for Latino music. We allow our readers to express themselves and fall in love with Latino music.