Social media page

Teacher feedback for improvements

  • Get back to fans on teaser and questions.
  • Do promotions, i.e. clothes.
  • Let fans get to know stars friends.
  • Post album and the music video.
  • Include some cross media convergence, for example have star featured on the tv or radio and making personal appearances too.
  • Include animations, needs movement such as a gif.
  • Include audio, tell fans where album is from and where they can listen to the music.
  • Inlcude gigs and tour dates.
  • Use syngery, e.g. her dress.

Targets for improvement

  • Include synergy and cross media convergence.
  • Release album and music video and information regarding the album.
  • Respond to fans.
  • Add gifs.
  • talk about tour and gig dates.

Social media page draft 1

After making our draft 1 media page we looked at different apects of the conventions nescessary to complete our social media page, we wrote drown the examples for each criteria, for example we wrote what we do for design coherence, content, synery etc. If there were ones we have no examples for we looked at those and started to think about how we will include these concepts into our social media page.

We filled in a checklist to make it visible what we have and haven’t done within our social media page for our star, after doing this task we set some targets to acheive, the targets were…

  • Post about charities and raise awareness of certain topics.
  • Create merchandise and promote physical copies of our music.
  • Link our star with other brand and products, for example as a sponsor etc. 
  • Show where the star’s music can be brought.
  • Creating converged links with other media and stars.

 

 

Timeline and marketing ideas

We made goals through a timeline to set for our draft 1 media page, after looking at Sandbox for inspiration. We wanted to make our star viral therefore we had to think of different well known techniques to market her well, for our social media page we plan to use guerilla, AIDA, promotions, a amrketing campaign. As well as create entertainment for our audience and from this craete social interation, personal identity and teasrers./

 

 


			

Digipak Draft 3

 

 

 

After creating our draft 3 of our digipak we placed them in a cd case to see how they looked, we then printed off a list of music genres to give to people so that we could create a tally on which genre most people thought ours was, most people guessed our genre correctly, this allows us to see that our digipak is mostly conventional to our genre.

Improvements 

  • Add more vibrnacy and contrast.
  • Experiment more with different layouts.
  • Try more filters.

Graphics/illustrations

This was my original image I took, we opened it up on photoshop and selected the lips to change the hue of them, we decided to use purple lips. We then selected the tongue using the magic wand tool to turn it pink. After doing this we opened it up on picsart and whitened the teeth na dincraesed the contast and saturation of the final outcome, after doing this we created a border around each individual image to then display them in a 3×3 grid. To improve we could look at different colours we could have used on the lips and experimented more with the layout of the lips.

Digipak Draft 2

 

Targets for improvemnent from screen castify…

  • Add publisher logo.
  • Have bellas name in Upper case throughout.
  • Use same font name for tracks to fit with title font.
  • Add more contrast on back pane.
  • inside panes – add some lips where CD will go, lips melting or reverse colour of them.
  • Try white borders inside.
  • Add smoke on spines.

Overall targets…

  • Ensure there is consistent upper case throughout.
  • Add melting lips on the inside pane and smoke on spine.
  • Add more contrast and up vibrancy slightly.

 

Digipak Draft 1

I self assesed our digipak using the assesment criteria and taking into account the star image, brand, package and intergrated advertising.

Further improvements for our digipak…

  • Enhance colours and vibrancy of hair, lips and eyes etc.
  • Add more highlight to certian aspects of the face to bighten it uo and make it glow more.
  • Use burn tool to deepen some of the shadows and create more contrast.

 

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