In order to prepare for any risks, and hazzards that we may come across during production, we created a risk asesment docuemtn detailing every possible hazzard, and how we are going to prevent any harm against them. We have proper safeguarding measures in place, and we have gained parental permission from our own parents, and our other actors that we will be using. We have carefully considered the legalities of all of our filimg plans, and have ensured that we have properly evaluated everything.

In order to completely plan what we would be shooting for the narrative aspect of our music video, we created a production meeting agenda, so we would know exactly what would be happening, and what would would need when it came to filming.

Our aim for the narrative shoot is to get all of the shots we need, and more in order to ensure we have enough footage to edit with. We are looking to include a combination of movement and still shots. We have finalised the MES of everyone involved, and has ensured it remains consistent with the story, and the performance aspect. We will not require to loan any technical equipment, as we already own everything we need.

The narrative of our music video is key to understanding the plot, and meaning of our performance, ensuring it makes narrative snese. Despite our music video being performance based, it is key that we plan everything that we need to film for our narrative, creating a narrative structure. We planned every shot we need, ensuring that we film to edit. By ensuring that a clear storyline, is portrayed to the reader, will cause them to achieve a postive reading. By including a mysterious character, where their importance, and relevance is unknow, it will draw our audience to rewatch the video, and try to make more sense of what’s happening, knowing information they didn’t know the first time they watched it. By planning every single shot that we are going to film, we are ensruing that we get all the footage we need in order to correctly portray our narrative, as well as being confident in what we’re doing, knowing that we haven’t forgotten anything. By visually putting down our narrative themes, into a slideshow, we ensure that we get a variety of different shots, being sure we don’t repeat ourselves, for example; we know we will be filming cuts to close ups, reaction shots, and a variety of shot distances.

Shown below is the first rough cut of our music video:

Overall, I think we have made a good start in the production of our music video, we have included a wide variety of shots and angles, including movement shots. We brought out our shot list with us whilst filming, and therefore we were very productive, and got all of the shots that we needed too. We ensured to use different types of body language, and facial expressions, as well as vastly differenting our MES between characters. In order to improve this, we could refilm the ‘mysterious’ character, to make use of a different background, as the location if not particularly fitting to the MES of their character. We should use low-key lighting whilst doing so. If we began the video with Alex being close to the camera, it would immediately give him a connection with the audience, and enforce the star image. The clips could be cut too be more in time with the music, and we could increase the pace of edit, whilst ensuring that it doesn’t appear rushed.

The main points I need to consider when moving forward are:

• Refilming the scenes that were shot in sunken gardens
• Make use of different lighting techniques
• Start the edit with a different clip
• Increase pace of edit

Shown below are photos taken from our first shoot:

Evaluation of shoot:

I think the shoot went well, the gold sunset represents gold in a luxury sense, tying in the bourgeois feel. The suit represents power, and status, making him appear to blend in, and fit when he’s not surroundeed by other people. The area surrounded by trees, and the beach, both represent seclusion, and his detatchment from his real life. His body language represents a false sense of confidence, as he looks up and makes powerful gestures, however, also finds himself looking down at the ground. By gesturing to the camera, the audience is brought into the story, feeling an emotional attatchment to the characters.

WWW:

•  We made the most of our locatoin, capturing it well within our shots
•  We carefully timed the body language along with certain lyrics, illustrating the narrative
•  We brought out a shot list with us whilst filming so we could get exactly what we needed
•  We used a lot of movement, ensuring the audience will be engaged
•  We moved around within our location, showing different areas, so it is not repetive to the audience
• We ensured we got our money shots, and filmed them several times

EBI:

•  Film more close-up/midshots, so there is more of a personal connection built with the audience
•  Film more takes so we have more content to work with him
•  Film a wider variety of shots
•  Film different types of movement shots other than tracking
•  Use a brighter suit to heighten the star image of the main character
• Film at different times of day to represent different emotions

In order to completely plan what we would be shooting for the performace aspect of our music video, we created a production meeting agenda, so we would know exactly what would be happening, and what would would need when it came to filming.

Our aims for the two performance shoots is to get all of the shots that we need, and from as many angles as possible. We are looking to include a large variety of movement shots. We have finalised all of our decisions surrounding the mise-en-scene of our performance. Alex will be responsible for his costumes and the money props, and I will be responsible for the baloons, and ensuring we get all the shots that we need. We won’t require to bring any technical equipment with us as we will be using natural lighting.

In order to prepare for any risks, and hazzards that we may come across during production, we created a risk asesment docuemtn detailing every possible hazzard, and how we are going to prevent any harm against them. We have proper safeguarding measures in place, and we have gained parental permission from our own parents, and our other actors that we will be using. We have carefully considered the legalities of all of our filimg plans, and have ensured that we have properly evaluated everything.

*first shoot moved from 19/06/24 to 18/06/24, sunken gardens shoot to now occur 19/06/24

Music videos are used as a menas to further promote an artists music. They are a way to watch your favourite music, and further engage with it. The artists will play to the audience’s associati0on of the star image associated with that artist’s genre. Conan Gray deviates outside of the traditional pop star image, whilst still following it enough to maintain a postitive reading with his audience. He frequently challenges traditional gender roles via his appearnce, and is very fluid in his expression of sexuality, becoming a key aspect of his star image (Dyer).

By establishing the way that Conan Gray portrays himself in the media, we can establish what is known as his metanarrative. By discovering what is appealing to his audience, we know what will be appealing to our audience, and what they will want to see when we create our own music video. We want to replicate the way he has crafted his star image, as he presents himself as extarordinary, and not ordinary (Dyer).

We researched exactly how the media portrays Conan Gray, so we know how to craft our own star image. Shown below are articles, posts, and tweets about and from Conan Gray. By placing key adjectives surrounding his portrayal, we can convey those over to our own music video, and achieve a postive representation.

It is important to us to create our own unique star image, whilst still fitting into the traditional conventions of the pop genre, and Conan Gray’s exisiting star image. We want our audience to be drawn to our music video with existing associations and expectations from their own listening experiences with Conan Gray, and his brand identiy.

By creating a mood board of what we aspire our star image to look like, we have developed a better understang of the typical conventions, and how to deviate outside of them in a way that will make us stand out from other music videos. The mood board below demonstrates the way we want our audience to experience the star of our music video, Ensuring we drive inspiration from Conan Gray, so our audience embrace our interpretaion of the text, and don’t reject it.

By establishing the key aspects of the star image we are looking to create, it will make it easier to establish waht costumes we’ll be using, and where we’ll be shooting the different aspects of our video. This will be helpful to create our production meeting agenda, as we have established the mise-en-scene of our costumes, lighting, angles, make-up, performace, and settings.

Certain genres of music rely specifically on different aspects of cinematography, making up that genres repetoire of elements (conventions). Our song falls mainly into the pop genre, with some ctategorising it as indie and rock as well. When researching our visual shot list, we focused on the pop genre, in order to get a clear idea of our target audience, and what they’re likely to engage with. When filming, and editing, our music video, it will be important to take into consideration what our audience will be expecting. It will be good to deviate from ther traditional norms of a music video from the pop genre, as it will stand out to audiences and will rise in popularity. However, deviating too much from what the audience expect will cause them to have a negative reading, and reject our video. Therefore we compiled a visual shot list to demonstrate, and explain what our audience will be looking for in the star image we will be creating, and read postively when watching our video for the first time.

By researching and watching other music videos from the pop genre, I have developed a further understanding, and a more visual idea of what our music video will look like. I have learnt what will and won’t work, for example, a high angle is largely preffered over a low angle. Having that greater understanding allows for more usable shots when we come to editing our video, and knowing what we should film several times in order to deliver the highest quality possible.