Adverts

2 Appropriate Adverts for my Audience

I feel that the above 2 advertisements would be appropriate for my target audience. I chose the poster for the Women’s March as those who enjoy Indie music are likely to be politically aware leftists who care about activism and getting their voices heard. I chose the advertisement for streetwear brand Lazy Oaf, as, based on my research, my audience are likely to be fashion forward. On top of this, the company value rebellion and non-conformity, an ideology that runs throughout the Indie genre.

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