http://drive.google.com/file/d/1-FFjhBp_VRad3slrEXrOv3uueib5_Oz8/view

Attatched above is a link to my teachers screencastify based on my first draft of my social media page, below is the targets and areas for improvement which my teacher included in order to take into account and improve my exsiting page with.

Targets set by my teacher:

• On the single release post add cross media convergence- what platforms is the single being released on?(spotify/deezer) etc..
• Add gurriella marketing on post of the town in London? e.g a treasure hunt/ vinyl signing session
• Add more content (posts)
• Teasers to the music video would be good
• Show image digipack front cover teasing for the album release

From this feedback I thought about what my teacher said and decided to make my own targets as shown below:

• CONTENT- add more posts teasing for the album release and music video.
• CALL TO ACTION- add a link to the tour ticket sales in the bio of the page, encouraging the audience to take action.
• PROMOTION OF LIVE EVENTS- add more posts about the ‘camden calls tour’ as well as a post add to the story ensuring full promotion.
• INTREACTION/ENGAGEMENT- produce a poll which will be posted on instagram story, allowing the audience to engage, also reply to comments ensuring interaction with fans.
• ISSUES AND CHARITIES – share more posts concerning social issues and raise awareness of charities helping to combat issues in society. This helps to target audiences who are political e.g especially generation z.

Shown above is my groups social media timeline for our stars social media page, we ordered ideas of what we wanted to post to add to our star image and overall product of our star. As our chosen genre was Brit-pop we aimed to make our posts based on the conventional themes/aestheic. For example, we made sure to reprresent our stars witty tone to the audience through captions and silly behaviour. We also made sure to add posts which showed conventional outfits of the genre and edgy posts of the streets of London. We added posts which advertised future concerts/ releases to keep the audience updated and excited and gave them the opportunity to react (instagram story polls, replies to commets etc). Finally. we reinforced Woody’s star image as political due to him being a part of generation z by adressing social issues and encouraging others to do the same by sharing posts which spread awareness (BLM movement, Mental Helath).

Shown above is an annotation of a social media page (in this case Facebook page) which was created by a band from my chosen genre, I have analysed the features used to design a facebook page for promotion by the band Arctic Monkeys. This will help me when moving forward in creating my own Social media page as I will know what to include for the promotion of my artist.