The Look Book - the package

From the task we did on our bands mission statements and aims we now had to take some of this information and the ideas we had come up with to make a mood board. This was a selection of the ideas, inspirations, styles, fonts, images and colours that could work well for our digipak and social media page.

Below is our mood board…

Reflection

This task was good to do as the group got to put some of our ideas together and looked at what the competition is. Something we noticed when collecting  information was a repertoire of elements in that lots of bands in the genre we are looking at have simple album cover with bold simple colours and a creative design to it. Another thing we noticed from the social media pages is how important it is to advertise information to the target audience in order for them to invest in the bands mechanise and tours. All of this collecting of information is good work towards building the band and the brand around it.