CCR2 – How does your product engage with audiences and how would it be distributed as a real media text?

My name is Jacob Jansma, and here is riptide, my music magazine for 2021. The magazine is centred on the fast-growing emo-rap genre.

My publication is well-designed and focused on interacting with readers, expressing their thoughts, and promoting upcoming underground artists. These elements distinguish it from other music and general publications.

Researchers used YouGov, an online platform, to find out who was listening, their ages, preferred bands, and interests. I produced a magazine based on this information that would appeal to my target group. For example, employing internet analytics has helped me increase the quality of my magazine by 15%. Juice WRLD is more popular among millennials than among other age groups. The same may be said for other genre artists. Using this information, I may use colour plates and cultural traditions to make the magazine more appealing to millennials .

Because they’ve had success with magazines like Vogue and Vanity Fair, I’d definitely choose Conde Nast as my distributor. This will help my magazine’s brand get recognition. Furthermore, among the brands Conde Nast already produces, there are few music publications, which advantages ‘RipTide.’ Vogue, The New Yorker, GQ, Wired, and other Conde Nast journals have grown into important media entities.

Because we promote their viewpoints on modern culture and other themes common to the niche demographic I chose, the designated audience will choose my magazine. As an example, we have large giveaways for concerts and record products by their favourite musicians, such as tickets to the next rolling loud concert, which is a significant event in America every year based on a grace yates song. We also talk to our fans to gain their feedback on the magazine and to come up with new and creative ways to promote our brand via media like information, entertainment, personal identity, and social interaction. Aside from that, the magazine’s style entices customers from this demographic to purchase our products.

I chose a Bose headphone commercial and a concert flier for the blog entry above. Using these well-chosen advertisements will assist my magazine in promoting music and in informing my readers about products and where they can be purchased. This will also aid with the promotion of my magazine via sponsorships such as the No Jumper and Narduar talk shows, as well as concerts and festivals such as Rolling Loud, Glastonbury, and Reading. Another strategy to promote our brand is to promote bigger companies such as Bose headphones and clothing brands such as RIPNDIP, Santa Cruz, and others.

For my magazine, I’m looking for online publishers/advertisers. Making social media profiles, items, and giving out freebies are all things I do. Using the internet to develop an online edition of our magazine will also assist us in attracting readers and other types of attention from across the world.

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