Audience Profiling

It is important for a media producer to research the target audience they are going for because it will grab their attention. If they want to target a teenage boy, they might want to add blue colours or green colours to stand out. The font may be bold and messy as a sense of rebellion. However, if their target were girls, they might add a main cover picture of a popular celebrity and have big, bold, neat, pink font. They may also want to add a free gift of makeup with it.

By analysing this magazine, I have learnt that media producers have to consider a lot of details that would go into their magazine such as the target audiences demographics (age, gender), where they’re from, their profession or if they’re left or right wing. We found out this information from yougov. I have also learnt that their psychographic group comes into consideration as it shows the media producer their attitudes and interests.

 

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