Advert 1

I chose this advert for numerous reasons. Firstly, Lana Del Rey is an incredibly well known music artist who can fit nicely under the indie genre so suits my demographic correctly. It can help to push the star image towards my target audience so that they have a better understanding of the genre that they engage with. I think it is important to have an advert in my magazine that publicizes a new album. This will encourage my audience to indulge deeper into my genre and the music that it represents.

Advert 2

For my second advert I decided to use one from the fashion brand ‘Marni’. I think the style of their clothes heavily resembles the clothing that I decided to dress my models in for the photoshoots and fits very well with the star image that I am trying to achieve. I think that this advertisement will inspire my target audience to follow the demographic of indie music even more closely, and create a personal identity that reflects on their music taste also.