Digipack Draft 2

 

Reflection:

Now in Draft 2 we have successfully added an image to each of the panels, although we have done minimal changes to the front cover we feel as if we are going in the right direction and that our digipack is coming along as we have planned. We have done 2 shoots since our first draft gathering images for the inner panels and back cover which has helped us come along with editing and designing.

Targets for improvement: 

• Add more in depth details on the front panel, at the moment it isn’t standing out from other digipacks we have seen. We want to change the fonts and color of the writing
• On the first inside panel we need to add our track names into the tv and attempt to make the tv less blurry so the track names don’t get hidden within it
• On the front panel we attempted to put boarders around the sides of our star image. Now looking at it once exported if we are going to do them along the top and bottom we need to do the sides as well
• We also need to go back into photoshop to enhance some of the colors throughout all the panels to make them bolder and brighter

 

Focus Forward:

Going forward we feel we need to do most work on the front and back panel and follow the key conventions of a regular digipack, for exmaple down the spine of the CD we need to add in the album name and our star images name.

Digipack Draft 1

 

Reflection:

Here is our first draft of our digipack we designed in adobe InDesign. This is only our first draft so we are well aware of the work we need to put in and the improvements we must make moving forward. Following through with our mockup design we decided to incorporate the mirror idea for our front panel. We all agreed on this being a good idea for our front panel as we had a story to tell behind the meaning of her looking at herself in the reflection of the mirror. After looking into multiple digipacks produced by well known artists we had gathered the key looking conventions of popular digipacks. Going forward we have created a list of key targets we wanted to achieve in preparation of draft 2…

Targets for improvement:

• Going forward we want to add more to the front panel, adding more effects onto it so it stands out. We want the font to be one of the first things you notice so going forward we will carefully pick a font that’ll fit with the look of our digipack.
• Carefully pick out an album cover name to attract our target audience. We want an album cover name that will entice people in to want to listen to the album.
• We need to carry out more shoots to get pictures for our inside panels and back panel. We want the panels to look like they flow throughout the digipack with a common theme on each panel. For example similar/same fonts throughout the digipack
• Use colours throughout the digipack that follow the conventions of the alternative indie genre

 

Focusing forward our main priority is to get our back panel done and to add the main conventions of a digipack into ours.

Contact sheet and favorite images…

Contact sheet:

Favorite images:

PMA and Risk Assessment for DP shoot

Risk Assessment:

 

Reflection:

By doing a risk assessment it allowed the safety of our models and the safety of the people carrying out the shoot.  Doing this allowed us to acknowledge possible risk factors when shooting but thankfully there were none.

Production meeting agenda:

Reflection:

By producing a production meeting agenda it allowed us to organize our time effectively ensuring we wouldn’t lose any valuable time when shooting. It made us figure out what we need to bring to the shoot, what we wanted our model to wear and the equipment needed to make everything perfect.

Audience interaction with a social media page

 

Reflection:

In preparation of making our groups social media page for our star image we looked into other famous artists social media pages to gain insight into how they allow their audience to interact with them. We looked at Billie Eilish who is an indie pop singer songwriter which we thought would benefit us as our music genre is also alternative/pop indie music. Looking at her social media page we looked out for the general conventions of a social media page that go through many singer/songwriters feed. For example one of the key conventions often used is a link to either there music or a merch line which there audience can interact with.

Focusing forward when creating our own social media page we have now allowed ourselves to know the conventions of it and what would attract our target audience.

The Look Book – The package

 

 

Reflection: 

We were assigned to create a look book for the design of our digipacks. We gathered different alternative indie dipack covers that we liked the look of and that we thought we could incorporate details from each of them when creating ours. We looked into the key conventions of the genre and a lot of the time each digipack have vibrant colors and often have the star image on the front which becomes the key focus point of the digipack. Creating this look book has helped us gain understanding of what we want to include when making our own digipack to make it stand out from others.