Firstly, we had to choose a music genre for our magazine, I chose R&B. Then we came up with a name for my magazine, mine is called ‘Motion’. After this, we had to create a word cloud of all terms and ideas related to the magazine/genre. This will help us later on when creating our magazine, we will have a guideline of what the genre is all about and how to incorporate it relevantly. See mine below:
Word Cloud
These words relate to not only the genre but also the magazine conventions I will include when designing my own brand (the contents and purpose). These adjectives such as energetic, youthful, cool and vibrant all bring the genre to mind for me. I also included ‘fashion’ as the genre is quite heavily related to clothing, style of makeup and aesthetics. Some of these words I have used will help me when it comes to writing my mission statement, they will give me an idea of what to aim towards whilst still making it my own. However, I did not realize my magazine name had to be included in the WordCloud, so if I were to do this again I would be sure to do this. My unique selling point is that my magazine will be very varied, I will include music, style, entertainment e.g. quizzes. I will also include style tips and fashion to reinforce the reader’s personal identity.
Mission Statement
‘Here at Motion, we want to show just how amazing this music really is. We want to appeal to all, showing different artists, fashion, the hottest songs and more! You’ll fall in love with R&B after just one read of our energetic and youthful magazine. You’ll also be totally up to date with the latest songs, concerts, and interviews with your favourite artists. But we don’t just want you to love what we do, we want you to relate to it! Grab a magazine and learn more about what we offer such as style tips, ‘Top10’s’ and more!’
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