Below is the first draft of our digipak, we have so far completed a front and back pane. Whilst designing these, we considered what we wanted our brand to be, and how we would construct our star image. We researched the typical conventions of Pop/Pop Rock, and looked at what colour palettes, fonts/typefaces, graphics, photo manipulation, illustrations etc are commonly used in the genre. I am pleased with this first draft, and we have collated feedback which we can use to better our product and we continue designing.
This is some self assessment based on crtieria from the slideshow above:
Targets for improvement:
- We could try including alternating clours on the tracklist e.g. pink and white
- Or a compeletely different colour for the tracklist
- Add more drop shadow on the title ‘Violet’
- Add a record label logo
- Try more photo manipulation methods
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