Research On Target Audience:

By using YouGov I have learned details about my target audience for my Indie music magazine. This website has helped to understand the features and intrests of my audience. Searching a popular artist, Billie Eilish, who produces some Indie music I have found out that my audince is both male and female however it’s primarily female with a higher percentage. The audience enjoys online entertainment, pubs and nightclubs, city breaks, beach holidays and driving connoting a chill and relaxed vibe. From searching other atrists in this area I have also found out that the age of my audience is quite a wide range but most of the audience comes from later teens who enjoy showing their individual differences. Other enjoyments and interests of my targeted audience are:

• Going to trendy resturants and bars
• mobile communication
• theatre
• rap, hip hop, 90’s music, sports, alternative and indie music

Perfect Audience Member:

Creating a dating profile on the perfect audience member for my Indie magazine has allowed me to go through the process of finding out my exact target audience. By doung so I have found out gender, age range, hobbies and intrests, music taste and their general character. This task has enabled me to understand the audience and see it from their point of view which will then help me to create my music magazine and include everything that interests them.