We were given screencastify feedback from our teacher, which is above, in response to the changes made from our first draft. Unfortunately, my group was not able to amend a lot as we have had difficulty getting together due to absences. Therefore the only change we managed to make was updating the bio of our social media page because we didn’t feel that it grabbed the attention of the audience. These are the notes from the feedback-

• Need minimum 3 more posts
• Need to respond to all comments – more intimacy and relationship
• Grizzly partnership – good convergence, relative to genre + artist + music video
• Tour poster was good – good for brand image and shows star as active and grafting
• Teaser trailer for music video – great to have little video with audio
• Use canva to showcase the other panes
• Stories have been used well to keep fans engaged
• Thanking fans was good
• Behind the scenes in the studio was good.
• Needs to feature on other digital platforms – TV, radio, newspaper
• More gifs/videos
• Separate two music video posts, maybe too similar
• Need to use the posts to portray political views and personality, perhaps controversial.

From this our targets will be-

• A charity post that can portray the views and personality of Carter IV
• A TV or radio appearance
• Another small video, perhaps a band practice gif.
• Separate digipak posts from page.