October 20

So… I’m ready to make some media!

After learning about all the different components I will need to create successful media, I can now put my knowledge into practice. I have listed the aspects I will need to consider below:

Blumler and Katz’s Theory: Their theory about the uses and gratification in media are going to be very important aspects of my magazine. This includes the aspects of entertainment, social interaction, personal identity and information. I will need to keep this in mind when creating my media in order for my audience to be informed and entertained as well as including aspects for them to identify and interact with.

Mise-en-scene: When thinking about costume for my model and taking photos of them I need to consider all the aspects of MES in order to convey the correct narrative to my audience. (Costume, Lighting, Acting/ Proxemics, Make-up/ Hair, Props, Setting)

Camera Techniques: I will need to consider the angle of the camera, the proxemics between the camera and the model and the lighting of the space when taking photos for my media in order to communicate a clear meaning to my audience.

AIDA: I need to make sure that my magazine attracts the target audience, interests them, creates desire and gives them tools to take action on (e.g. information about where they can buy tickets from).

Target Audience: I will need to research the target audience and find out their demographics and psychographics in order to make my magazine appropriate to them.

Layout: I will need to include all the conventions of a magazine – e.g. masthead, pugs, captions –  and they will need to be spaced out so that they are legible.

Typography: I will need to research and include conventional fonts of the genre and I will also experiment with the stroke, alignment and size of the text. As well as this I will need to consider how easy the fonts are to use, whether to use sans-serif or serif fonts and what is actually written, thinking about the type of language being used – e.g. using slang for an audience of baby boomers wouldn’t be very appealing to them.

Colour Scheme: After researching the conventional colours of my genre, I will apply them to my magazine.

By considering these factors, it will help my magazine successful. This is because all of the aspects above will suit the target audience and address what they would be interested in, in a magazine. By researching my genre’s conventions, it will also make my magazine recognisable to the target audience, helping my magazine to become successful. I can use my skills that I have learnt on InDesign and Photoshop to make my magazine conventional and suitable to the target audience.


Posted 20th October 2019 by elishahorsepool in category Component 1, Creative Critical Reflection 1

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