Audience Profiling

As a task, as shown above we annotated and researched a music magazine cover, we included the audience profile, mission and brand. In order to see if the brand matches the audience and their interests we researched the psychographics and demographics of the magazine brand. Psychographics include the audiences of the magazine’s interests, values lifestyle choices, hobbies etc. We also researched the demographics which refers to the audience of the magazine e.g the gender average age and social class. These aspects are all important when it comes to producing a front cover for a music magazine and I will take this into account when creating mine. Learning of the demographics and psychographics will help me ensure that I create the most relevant and appealing magazine to my audience as I will attract them in by appealing to their own personal interests and identity.

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