Branding Ideas + Mission Statement

For my genre of choice i decided to go with R&B. Not only to I enjoy the music genre I, think its a genre i can really get in touch with more then the others on the agenda. I also believe that its a genre I can really express something with, which also makes it more unique and exiting for me.

I decided to call my magazine Bounce as it gives a really happy, up going vibe to it, Just like R&B does. Bounce to me makes me feel calm and uplifted and it ideally sounded perfect to me!

Here is a world cloud I made to brainstorm some words which correlate with R&B to give me a refresh on my genre.

 

Mission Statement 

Bounce rejuvenates your soul to bring you closer to the world. We supply the best celebrity info, latest fashion trends and top chart hits, just to make sure you’re hip and cool. Everyone wants to be you when you read Bounce. Don’t they?

Bounce is not just about being hip and cool, its about the immaculate vibes, peace and love it shares. And on top of this we give back to you’re chosen charity at the end of each month.

So if you’re ready, Join Bounce for a better life…

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