KEY TERMS: register, tone, language, imperatives, colloquial language, semantic field, alliteration, hyperbole, create interest and desire.
Always focus on how you are going to speak to your target audience. You need to sell the contents in the coverlines – make people want to buy it and open it up. You need descriptive, imaginative, eye catching words –
- hyperbole – there are a million ways to listen to Katy Perry.
- alliteration – mindless music and maestros
- colloquial language – ya’ all, u, yeah
- semantic field (to do with the subject) – verse, chorus, rythmn, tone
- imperatives – orders – buy now, read on, don’t miss out!
- Now
- Hurry
- Quick
- Limited
- Running Out
- Fast
- New
- Deadline
- Last Chance
- Final
- Never again
- Expires
Must use words for your headlines:
If in doubt, find some coverlines from the real examples and borrow the ideas and change in relevant artists etc.