Digi-Pack Conventions

After analyzing the music video of my star, Wiz Khalifa, I then moved on to analyzing his Digi-Pack for the song in which I analysed, See You Again by Wiz Khalifa. The reason for analyzing the digi-pack is to see the star image in the digi-pack and whether it carries over from the music video.

From analyzing the digi-pack, in which See You Again by Wiz Khalifa is on, I have learnt that the digi-pack of a star is constructed in order promote the star image, the star is the main focus of the digi-pack, and the star image shines through as his mise-en-scene is stereotypical of the genre of music. There is also an intertextual reference in the digi-pack as Paul Walkers car from the Fast and Furious franchise is in the digi-pack, this shows that Wiz Khalifa is the star of the digi-pack, however, he is not the center of the digi-pack as he is allowing the car to be a focus point of the digi-pack out of respect for Paul Walker, the actor who has died.

Too see the detailed analysis of See You Again by Wiz Khalifa Click the link below

http://blogs.grammar.sch.gg/anthonylawna2media/2015/07/03/detailed-music-video-analysis/

Below is the digi-pack cover to the music video in which I analyzed.

To see the analysis of the digi-pack click the image below