For this task, we had to pick a previous student’s digipak to critically analyse. Furthermore, I looked in detail about many different aspects, including elements like the images used (for example the picture of the road sign), font, colour and use of ICT skills the group have displayed in their digipak. Moreover, we can also see how elements like the grey beanie (one performer is pictured wearing) helps to display connotations of the preferred genre, as their is a clear link in the mise-en-scene between this digipak and others that belong to the same genre. I also think that the ‘rustic’ looking door appears very fitting to the artist’s image and metanarrative, therefore I feel this aspect also works very well. I decided to choose the group who did the song by the indie group ‘Wolf Alice’. Here, I had to look at the following aspects and discuss how well I believed the group carried out these tasks, these were:
- Framing a Shot
- Variety of Shot Distances
- Appropriate to Task
- Mise-en-scene Selection
- Manipulating Photos
- Language and Register
- Integration (I & C)
- Layout and Page Design
- Fonts and Text Sizes
- Use ICT Properly
Here I analysed the digipak on the above criteria, writing about what I thought they did well in each section and whether I thought it was conventional to the particular genre they were exploring:
From this task, I learnt just how important it is to do each section to the best of my ability. By ensuring that each topic area is fully thought out and developed, we can make sure that our digipak is to as much of a high standard as possible. Moreover, I learnt from analysing this particular digipak what elements work well and which could be done better or even avoided. This will allow me to be more experienced when I go on to create my own digipak in the future, as I now have a much better understanding of what actually makes the perfect digipak. I would personally give the above digipak a lower level 4.