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MY AUDIENCE PROFILE AND RESEARCH

RESEARCH

I have researched my audience profile with success. Following the blog, I used the website ‘yougov.co.uk’ which was very helpful when finding suited statistics relating to my magazine. This allowed me to find out about what sort of artists and bands the fans of my chosen music genre were into;  indie musicians also feature in my demographic which allows me to gain an idea of who the ‘typical’ target audience is. This resulted in me knowing who would be best to feature in my magazine to entertain and engage the audience. I now understand their likes and dislikes after using ‘yougov.co.uk’ as a way of researching this information.

ARCTIC MONKEYS

Whilst carrying out my research, I found out that Arctic Monkeys are more popular with women rather than men.  The most popular age range for the Arctic Monkeys is 30-35.

Above is what fans of Arctic Monkeys like and search for online.

NIRVANA

Whilst carrying out my research, I found out that Nirvana are slightly more popular with men, women not far behind.

Above is what fans of Nirvana like and search for online.

RECORD DATING

In addition to the research, I had to create a dating profile for my target audience. I have included many features of what a real life dating website looks like. I have created my dating profile through the filter of music which hopefully helps describe my targeted audience well.