In order to understand what makes a social media page successful, we analysed Au/Ra’s Facebook page, making sure to be using the technical conventions and equally how the Facebook page links into Blumler and Katz’s Uses and Gratification Theory.
In order to understand what makes a social media page successful, we analysed Au/Ra’s Facebook page, making sure to be using the technical conventions and equally how the Facebook page links into Blumler and Katz’s Uses and Gratification Theory.