REFLECTION

Throughout the drafts of my Digipak I made sure to consistently represent my star brand image and include elements that are conventional to the genre EDM. To make the front cover stand out I manipulated the photo during post production to make the surreal graphics to stand out and allow it to be conventional to the genre. By getting my star to look straight into the camera it gives the audience a straight connection therefore giving the empathetic side to my star.  Adding the neon effects helps associate it with the genre EDM as well as making my front cover stand out to the audience. I enhanced the sharpness of the beads on her face so that the artists name was clear enough to the eye. A dark cloudy background with a pink overlay is used on all my covers to help blend the images within the Digipak and reduces the harshness.

The media language within the fonts I used help with the illustrations of an edgy effect typically seen in the genre EDM. I used a slightly different font on the back page to give a bit of variety within my Digipak. White font is used to make it stand out more to the background and the black line effects used on the front title gives it a bit of depth and adds to the attractiveness. The colour palette utilised supports the neon effects I wanted to show and is conventional to the genre.