Media is used for many different reasons for an audience , for example Entertainment. Entertainment is used for a way of escaping from reality, whether it be a TV show, or a genre of music. Entertainment will always be there to help the audience escape from whatever is in their lives.

In addition to that another way that Media can be used is for Personal Identity, Media helps us to reinforce who we are as a person and what values we have as a human. 

I use Media for the following reasons:

• Entertainment

• Personal Identity

• Social Interaction

• Information

Most of my media is online such as Instagram, Youtube, Snapchat, Spotify. All of these types of Media are under one of the four main reasons as to why I use Media. When using Media you have access to everything across the world just by the click of a button. You are able to see world news within seconds. 

Examples of My Media:

• Entertainment-Reality TV (Love Island)/ TV shows (Inbetweeners/Riverdale)/ Social Media (Instagram/Snapchat/Twitter/Facebook)

• Social Interaction- Social Media (I use social media to interact with my friends) 

• Personal Identity- Social Media (Youtube/Spotify/Instagram)

• Information- Online press (Guernsey Press/ Bailiwick Express) Radio (IslandFM) Social Media (Facebook,Twitter)

All of these reasons and uses for Media comes from Uses and Gratification by ‘Blumler and Katz’ When thinking about how I can use the Uses and Gratification Methods when making my own media, it will impact me to think about what types of Uses and Gratification will apply to my Media, for example will my Media impact my personal identity? Or will the Media I produce be informative to my audience and allow the audience to interact with one another about it.

The collage below represents all of my media I have an interest or access myself.