To create a star image and genre for our artist’s music and album, we have to create a CD cover that accurately represents them them and what their music is about. By doing this will have to have a repertoire of elements that bond together to make the perfect album that would be desired by our target audience. To do this, we as a group all picked albums and decoded it to find all the technical conventions of a CD cover, front and back. I found that the most important. conventions and the blue print of any CD consisted of Titles, barcodes, copyright, and a track list, as well as a picture of the artist.

In the slides below, I have looked at the conventions of a Lana Del Rey CD, Lust for Life. The front is fairly neutral and almost angelic and the photo of her shows she is the main star. It is rather simplistic and not too crowded or detailed, which may be a reflection of the artists persona, being a relaxed, happy woman. The back is also very plain, the track list written above another photo of the artist. The two photos, as well as the fonts are very similar, suggesting the album is not a merge of different themes and is focused on a more happy, joyful tone than a melancholy one which she has recently been known for.

I feel as if this has really helped me discover all the technical conventions of a CD and I will be able to work with my group to make the perfect digipack for our artist that conveys their star image and genre in the best way possible.

Moving on, we will reflect as a group on what we want to create for. our digipack and start creating a mock up of what we want,