As the first half-term of the course reaches and end and I complete the final tasks before the creation of my magazine it’s important that I reflect on what I have learnt and gained so far as a media producer. So far I can confidently say that I can identify and reflect on the use of;
- Mise en scene; (C.L.A.M.P.S.)
- Costume- the way characters / models are dressed
- Lighting- how lights and colours can be used to create an atmosphere
- Acting- the interactions and positioning of characters in a scene
- Makeup- (also including hair)
- Props- the inclusion of items and tools to be used / placed within a scene
- Setting- the surroundings and locational context of a scene
- Camera / Framing;
- (Extreme) closeup- shows detail and intimacy in a scene, creates an emotional connection for the audience
- Mid shot- most frequently used, often shows general action and interaction and allows multiple aspects of a character to be shown at once (emotion, stance, movement e.t.c.)
- (Extreme) long shot- often allows for the setting and overarching circumastances of a scene to be shown, can also display vunerability with the subject appearing small in a alrge mass of space
- High angle- looking down on a subject, often implying a sense of inferiority and vunerability
- Low angle- looking up at a subject, directly opposing high angle it often displays the subject as powerful and controlling
- Rule of thirds- the idea on the basis that an image is split into nine equal sections and that the attention of the image fits cleanly into each box to satisfy the eyes and avoid overwhelming or confusing amounts of information in one shot
- Magazine/Print Terms;
- Information- inclusion of clear, stand-out information in the form of plugs, pugs, slogans and captions
- Typography- fonts, formatting and general style of text to convey message and remain clear to read
- Colours- reflective of emotion / mood, should be complimentary to one another and remain consistent to the genre
- Audience- make sure to refer back to the target demographic and the typicalities within this in order to properly tailor your product and design to them
Other important considerations;
- A.I.D.A– Attention, Interest, Desire (or Decision), and Action. It is important to know and underastand you client and their mentality to be able to successfully appeal to what they’re looking for in a product that you create
- Blumler and Katz– Uses and Gratifications theory. This theory covers the idea of how an audience’s personal interests often correlate to and link with the media they choose to consume