REFLECTION

Above I deconstructed an artist within my chosen genre to identify the technical conventions that are used within a social media platform. Popular artists within the EDM genre like to use social media such as Instagram, Facebook and Twitter to promote their music to their specific target audience. I chose to look into an Instagram page as this is the platform I will be using to promote my artist and products.Having a social media page allows that target audience to understand who they’re listening to more and develop more awareness of their music. Marketing campaigns are efficient in promoting a product world wide, it increases audience engagement meaning that they will become inspired therefore spreading the word of your product around which will increase sales.

FOCUS FORWARD 

I know now the technical conventions featured in artists of my genre social media pages and what I need to include. I know the importance it is to use marketing campaigns to develop a clear relationship between the artist and fans so that a friendly atmosphere can be identified when looking at my artists social media page.